Ayesha Hatea is VAF Global Product – Head: Data and Analytics at Standard Bank Group

How did you become interested in data?

“Without data, you’re just another person with an opinion” – W Edwards Deming

Being in corporate -it is sometimes very difficult to be heard (especially when you’re at the entry level). It was easier to be heard when what was being said was factual and backed by data. So many projects and proposal I worked relied on data, and very few assumptions. This was easier to get by in from senior teams.

What are some of the biggest challenges that women who want to venture into the world of data analytics face today?

The biggest thing is perception. Most people will envision the typical incumbent to be male. So, breaking down the stereo-type is the first challenge.

Data analytics perceived as a male-dominated field. What steps should be taken to attract more women to the field?

Its events like these, giving us a platform to show that it actually not a male dominated field. It’s not unique to data and analytics. Females are rising and the data field is a growing interest for them.

Can you pinpoint one moment or person that was instrumental in your decision to pick this career path?

It’s that moment you realise that you can add value to the business. You not just ticking boxes or passing time. You able to translate data into business insights and can enable performance.

What advice do you have for anyone interested in a career in data analytics?

Stay up to date. Never stop learning, asking questions. This industry is moving so fast – you can get left behind very quickly if you are not passionate about the next steps.

What do you think is the best part of being a woman in the tech industry?

It’s great to know that you are part of change, part of breaking the stereo-types, breaking glass ceilings. The tech industry is one of the most fastest growing industries. They say “85% of jobs in 2030 does not exist today” – but I can assure you many of them are in the Tech industry

How could the tech industry be more inclusive for women?

Visibility – Women need to see at a viable career path. 5 years ago, there were not many; but look around, there are so many we can look up to and aspire to. It’s a self-fulfilling prophecy –  we see more women more women join in.

Fun fact about you?

I was a Western Province Synchronised Figure Skater in my teenage years.

What can the delegates at She’s a Boss – Women in Tech expect from you? In few lines, please state the importance of such a platform for women?

I am so honoured to be part of this platform – assist with fulfilling the prophecy 😊. I am very passionate about this field and building a career as a balanced woman. I am a mother of 3 boys (aged 7-11) and every day I am grateful for having a career I am passionate about without making “sacrifices” – “compromises” yes – but not a sacrifice.

Join Ayesha Hatea at She’s a Boss – Women in Tech on 4 – 5 September 2019. Register here.

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